What is a WhatsApp Status story?
Definition
A Status story is a post that appears in the disappearing updates strip above the WhatsApp chat list and vanishes after twenty-four hours. It is visible to contacts who have your number saved, subject to their own privacy settings, and it can be text on a coloured card, an image, a video or a voice note.
In more depth
Status is the closest WhatsApp gets to a feed, and it behaves differently from everything else in the app in a way that makes it valuable to automate. A status does not land in anyone's inbox, so it does not interrupt and it does not trigger the same irritation as an unsolicited message, yet it reaches people who already chose to save your number. Shops use it for the day's menu or stock, delivery fleets for route updates, community organisers for reminders. The mechanics matter: only saved contacts see it, so the size of your audience is the size of your contact list rather than of any subscriber list you control, and there is no guaranteed delivery to measure. Posting on a schedule is the obvious automation - a daily card at opening time, a photo when new stock lands - and it still counts as activity on the linked number, so it belongs in the same pacing budget as ordinary sends rather than being treated as free.
In the Wapito API
On the wire it is the field story_id:
{
"story_id": "true_status@broadcast_3EB0",
"type": "text",
"background": "#0B7F5A"
}On the official Cloud API
Meta's Cloud API reference documents no status or story endpoints, so posting to status is not possible from the official API.
Wapito is an independent product. It is not affiliated with, endorsed by, sponsored by or certified by WhatsApp or Meta Platforms, Inc. WhatsApp is a trademark of Meta Platforms, Inc.
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Reference
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